Organic social

We produce social media content tailored to your digital strategy and editorial calendar. Steps include:

  • Brand strategy
  • Content strategy and development
  • Define and align business goals and objectives with social media goals and metrics
  • Define primary and ancillary audiences
  • Review existing social presence for audience size, post frequency, types of content, hashtag usage
  • Evaluate key competitors’ social presence
  • Develop relevant hashtags, subject matters and creative themes
  • Define style guides for each respective channel focusing on tone, visual treatments and how to engage viewers
  • Develop calendar for post types and frequency
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