W.M. Jordan Company is a construction management and general contracting company that serves clients in Virginia and the Carolinas. They called on Signal to redesign their website in order to improve lead generation, engage with customers and subcontractors – and showcase the company’s culture to prospective employees.
Our team collaborated with W.M. Jordan on the website redesign, making the content more digestible and memorable – as well as giving the site a bright, clean look and feel. Steps included:
Given the company’s focus on marketing through tradeshows and industry events, we also enhanced site functionality to maximize lead generation. Our team provided an email sign up function connected to Constant Contact, and gave WMJ the ability to create custom landing pages for different markets and events.