Tradeshows and Events

Make your booths and brand presence more eventful

People attend tradeshows and conferences to network and learn. They also seek a more tangible, personal connection than your brand can achieve online or in marketing collateral. Signal can help your brand story shine in bold new ways and make the guests at your booth the stars of the show, applying comprehensive event marketing strategies before, during and after the event.

Explore Our Work

Pre-Event Planning & Promotion

Brand strategy
Content strategy
Event-specific landing pages
Influencer marketing strategies/campaigns
Event handouts & brochures
Digital asset development
Social media posts and paid advertising
Email invitations and reminders
Preparation of sales presentations or talking points

Event Branding & Engagement

Creative theme development
Booth graphics and event signage & displays
Speaker or panel presentations
Interactive displays including surveys, games, etc.
Video content
After-show parties
Concepting and sourcing giveaway items
Lead acquisition tools

Post-Event Follow-Up

Tradeshow Booth

When the bioanalytics company rebranded itself, Signal supported the new identity by developing a new website and set of marketing materials, including tradeshow assets.

DCAT After-Hours Party

Signal developed the event theme, messaging, and deliverables for a fun and creative “Alice in Wonderland” after-party at a major industry conference.

Tradeshow Booth

Signal developed a whole new identity for a global company looking to make a splash in U.S. clinical research, including a general-purpose tradeshow display.

Pop-up Banners

For this leading global crop protection and seed technology company, Signal has developed a variety of trade event assets and promotional banners.

Tradeshow Signage

Signal has supported this global clinical trial laboratory services organization with a wide range of projects including trade event materials and large-scale wall mural graphics at the Q² Solutions lab facility.