©2024 Signal
We support the innovators building the breakthrough medical devices of tomorrow.
For decades, Signal’s marketing services have helped medical device companies improve the lives of patients around the world.
Comprehensive strategic planning through audits, competitive analyses and SME interviews
Creation of new brands and sub-brands for products, services and business units
Turnkey implementation of Go-to-Market campaigns
Development of key messages, message frameworks and value propositions
Management of content strategy, social media strategy, content-specific microsites and measurement of results
Production of product-specific videos and eLearning modules
Rebranding, retooling and refining messaging for enhanced market presence
Lead generation and engagement across digital channels
Focus on UX/CX optimization, lead conversion, and employee recruitment and retention
Creative Intelligence
Creative Intelligence is our collective mindset combining strategy with innovation, and great ideas with rock-solid execution. It’s an approach we’ve honed over 30 years of working together. Things are changing on a daily basis, and our Creative Intelligence helps us readjust and stay agile.
Signal’s Core Services
- Brand Strategy
- Content Strategy
- Content Development
- Campaigns
- User Experience
- Web
- Mobile
- Video
- Sales Enablement
- Search
- Social Media
- Analytics
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Employee Inspirational Video
Signal created a stirring video for medical technology provider Teleflex that thanks employees for their strong teamwork and customer service. Production included two days of location shooting with real staffers in their work settings.
OrthoBioLogix Go-to-Market Campaign
Signal worked with Bioventus’ biologics team to create a strategic campaign to educate surgeons, clinicians, procurement, and C-suite administrators on the value of using their orthbiologics products. The campaign included branding and naming, content development, collateral creation, social media assets, motion graphics video, value calculator sales enablement tool, and email marketing outreach.
Midline Catheter Campaign
Assisted with the planning and execution of a multichannel digital marketing campaign that showcases the benefits and value of Teleflex’s Arrow Midline portfolio to key stakeholders. Deliverables included landing page, paid search and social, collateral, email nurturing, and a sales enablement digital tool.