© 2023 Signal
We support the innovators building the breakthrough medical devices of tomorrow.
For decades, Signal’s marketing services have helped medical device companies improve the lives of patients around the world.
Conducting audits, competitive analyses and SME interviews
Creating new brands and sub-brands for products, services and business units
Turnkey Go-to-Market campaigns
Developing key messages, message frameworks, value propositions
Managing content strategy and social strategy
Developing content specific microsites
Product specific video development
eLearning modules
Rebranding, retooling and refining messaging
Generating leads and offering engaging content across digital channels
Ensuring a flawless user experience and converting leads to sales
Attracting new talent and retaining employees
Measuring results with tech-driven analytics and reporting
Development of learning management systems and migration of legacy systems into new systems.
Tradeshow and event development
Customer experience (CX) audits and communication plans
Creative Intelligence
Creative Intelligence is our collective mindset combining strategy with innovation, and great ideas with rock-solid execution. It’s an approach we’ve honed over 30 years of working together. Things are changing on a daily basis, and our Creative Intelligence helps us readjust and stay agile.
Signal’s Core Services
- Brand Strategy
- Content Strategy
- Content Development
- Campaigns
- User Experience
- Web
- Mobile
- Video
- Sales Enablement
- Search
- Social Media
- Analytics
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Employee Inspirational Video
Signal created a stirring video for medical technology provider Teleflex that thanks employees for their strong teamwork and customer service. Production included two days of location shooting with real staffers in their work settings.
OrthoBioLogix Go-to-Market Campaign
Signal worked with Bioventus’ biologics team to create a strategic campaign to educate surgeons, clinicians, procurement, and C-suite administrators on the value of using their orthbiologics products. The campaign included branding and naming, content development, collateral creation, social media assets, motion graphics video, value calculator sales enablement tool, and email marketing outreach.
Midline Catheter Campaign
Assisted with the planning and execution of a multichannel digital marketing campaign that showcases the benefits and value of Teleflex’s Arrow Midline portfolio to key stakeholders. Deliverables included landing page, paid search and social, collateral, email nurturing, and a sales enablement digital tool.
