The overall concept has some potential but unfortunately, the flat color scheme and ugly, amateurish images fail to represent the information in a compelling way. The Signal team says this one’s a FAIL.
This infographic is so busy that it hurts to look at it. It has fallen prey to being completely overloaded, which means readers will lose attention fast. It’s also makes the content harder to understand, not easier – defeating the purpose of the visual.
This infographic is both dull and gratuitous. Text or a simple chart would have been more effective in this case. Remember, visuals need to serve a purpose. And let’s face it: the eyes are also a little creepy.
So, what makes an effective infographic? We discuss this and much more in our new white paper, Infographics: A Field Guide. A crack team of our writers, designers, and programmers pooled their expertise to create a great resource that helps you answer the following questions: