Filled with Knowledge Campaign

Client: Novartis Animal Health

Services: Web Design & Development, Brand Identity, Digital Strategies, Copywriting, Marketing Materials, Advertising & Direct Mail

To help Novartis Animal Health promote the value of veterinary practices’ prescription services, Signal developed a multi-channel marketing program. The campaign features a set of consumer-facing materials to inform pet owners why they should buy prescription medications direct from their veterinarian instead of choosing retail pharmacy chains. Signal developed an internal microsite enabling the company’s sales force to order customized web-to-print materials for their veterinary accounts.

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