Quintiles, the world’s largest provider of biopharmaceutical development and commercial outsourcing services, has been a Signal client for more than a decade. Quintiles has relied on Signal to create its Sustainability and Corporate Citizenship Report for four years. The report outlines Quintiles’ commitment to sustainability in everything they do – and serves as a critical means to share meaningful data with internal and external stakeholders. Signal’s bold, modern design and smart infographics helped to showcase how Quintiles promotes the wellness and safety of employees and customers; product innovation; environmental responsibility; and ethical business practices.
Category: Portfolio Archive
Filled with Knowledge Campaign
To help Novartis Animal Health promote the value of veterinary practices’ prescription services, Signal developed a multi-channel marketing program. The campaign features a set of consumer-facing materials to inform pet owners why they should buy prescription medications direct from their veterinarian instead of choosing retail pharmacy chains. Signal developed an internal microsite enabling the company’s sales force to order customized web-to-print materials for their veterinary accounts.
GEH Canada Website
A public-facing website detailing GE Hitachi’s nuclear energy services in Canada.
Through clear and concise presentation, the site outlines GEH’s 50-year history as part of their communities in Toronto and Peterborough, their excellent safety records, and their commitment to open communications with the public.
Weeding Out Hunger Materials
Performance Circle Print Materials
Our client, a prominent international pharmaceuticals company, chose to rebrand an established incentive compensation program to have a stronger focus on building a high performance culture. They developed a new name, Performance Circle, that better reflects that goal with emphasis on excellence as both a journey and a destination.
Our client came to Signal for help producing the promotional materials that will introduce the rebranded program to the company’s sales force. The objective was to clearly communicate the new identity and to get the sales force excited and enthusiastic about working hard to qualify for the rewards program.
Signal established new brand standards for Performance Circle and activated the brand through internal communications and a comprehensive promotional campaign supporting two marquee events hosted at the Ritz-Carlton San Juan and Terranea Resort in Rancho Palos Verdes. The campaign included rollout communications introducing the program to the national sales team; recurring communications to keep the incentive program top-of-mind; and communications to build excitement among the qualifying winners.